GA4自定义维度传入GA,但无法生成报告。

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英文:

GA4 Custom Dimensions flowing into GA, but can't run reports on it

问题

为了便于进行A/B测试,我传递了一个自定义维度给Google Analytics,告诉GA这个用户是否看过A或B体验。然后我运行报告,可以看到A用户和B用户与我的网站互动方式不同。我多年来一直在使用Universal Analytics进行这项工作,但在GA4中遇到了一些问题。我认为我已经正确设置了一切,但在GA4中运行报告时,我的自定义维度没有任何数据。

我通过数据层将自定义维度传递给Google Tag Manager。并且Google Tag Manager已设置在页面加载时将维度发送到GA4。在GA4中,我将自定义维度注册为用户级别的维度。当我进入GA4的调试器时,一切看起来都很正常。自定义维度显示出正确的值。然而,我似乎无法运行关于这个数据的报告。

我正在进行一个非常简单的自由探索。对于行,我有我的A/B测试维度。对于列,我只有活跃用户(以下是所有内容的屏幕截图)。我期望看到两行,显示A用户和B用户的数量。但我得到的是一行,上面写着“未设置”。有什么想法是问题出在哪里吗?谢谢!

英文:

To facilitate A/B testing, I pass google analytics a custom dimension that tells GA whether this user has seen the A or the B experience. Then I run reports where I can see how the A users and B users engaged differently with my website. I've been doing this for years with Universal Analytics, but I'm having trouble getting it working in GA4. I think I have everything set up correctly, but when I run a report in GA4, it gives me no data for my custom dimension.

I pass the custom dimension to Google Tag Manager via the data layer. And Google Tag Manager is set up to send the dimension to GA4 on page load. In GA4, I registered the custom dimension as a user level dimension. When I go into GA4's debugger, everything looks great. The custom dimension shows up with the proper value set. However, I can't seem to run reports on this data.

I'm doing a super simple freeform exploration. For rows, I have my ab testing dimension. For columns, I just have active users (screen shot of all of this below). I would expect to see two rows that show the number of A users and number of B users. Instead I get one row that says "not set". Any ideas what the problem is? Thanks!

GA4自定义维度传入GA,但无法生成报告。

答案1

得分: 0

无法确定您在GA4中设置“自定义维度”的时间。您在哪里设置它?

也许您将其设置为事件参数,但是从您的GA4设置中来看,您需要在Google Tag Manager中指定它为“用户属性”。

您可以在两个潜在的位置设置自定义维度。

因此,我在两个位置都添加了截图。

英文:

Can not tell when you set the custom dimension in GA4. Where you set it?

Maybe you set it as event parameter but from your GA4 setting. You need to specify it is a User Property in Google Tag Manager

Two potential place you set the custom dimension.

So I add screenshots in both place

GA4自定义维度传入GA,但无法生成报告。

GA4自定义维度传入GA,但无法生成报告。

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  • 本文由 发表于 2023年7月6日 13:06:29
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